George Barna confirmed what we've been saying all along: churches are reactionary, not leaders. Denominations, especially evangelicals who love to be hip, and churches alike, are miles behind where they should be in terms of connecting and leading.
The issues is technology. The problem, churches don't invest any time or space in the area thinking it's too high-tech, too expensive, and not important enough. (I'm not saying all, many are doing amazing things using tech.)
The only problem is technology is how emerging and existing generations communicate, it's fast becoming the norm. The church that forgets tech (and lies in a consumer model which is most) will be left behind (and not we don't like those books either).
For church leaders, it is notable that a minority of churchgoing Mosaics and Busters are accessing their congregation’s podcasts and website. While technology keeps progressing and penetrating every aspect of life, churches have to work hard to keep pace with the way people access and use content, while also instructing churchgoers on the potency of electronic tools and techniques.
To be a leader in tech will go miles in who you reach and how you can communicate with your community.